Introduced September 2026
Setting the standard others follow.
The name is new. What we build is not. This is a rollout, not a switch.
Reliable Automatic Sprinkler and ASC Engineered Solutions are NOW Reliable Safety & Flow Corporation — a single source for fire protection and flow management systems a project depends on, specified, supplied, and supported with the digital tools that turn products into systems. All under one company. Your contracts, your contacts, and your corporate website logins don’t change. What changes is more of the system, from one single partner.
How you do work doesn’t change
Our corporate sites are still live.
Both legacy customer websites stay live as the corporate brand
transitions. Click through to the one you’ve always used.
Reliable Automatic Sprinkler
Need help logging in? Email support@reliablesprinkler.com
ASC Engineered Solutions
Need help logging in? Email support@asc-es.com
The full transition plan
What changes. What stays.
Today marks the beginning of our transition to Reliable Safety & Flow Corporation. While our name and visual identity will evolve through a phased rollout, our commitment to customers—and the teams that support you every day remains the same.
Stays the same
What you can count on.
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Changes
What’s new under one name.
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Frequently asked
The questions we get most.
What is Reliable Automatic Sprinkler’s new name?
Reliable Automatic Sprinkler is now part of Reliable Safety & Flow Corporation. The products, teams, and quality you rely on carry forward — only the name has changed.
What is ASC Engineered Solutions’ new name?
ASC Engineered Solutions is now part of Reliable Safety & Flow Corporation, uniting flow management and fire protection under one accountable partner.
Why are Reliable Automatic Sprinkler and ASC coming together under one name?
Reliable Automatic Sprinkler and ASC Engineered Solutions have been operating on the backend as one company for over a year. Launching under the Reliable Safety & Flow Corporation name marks the next step in that integration, publicly reflecting the strength of our combined organization. A unified corporate identity creates a simpler, more consistent experience for customers while strengthening our ability to invest in innovation, service, and long-term growth.
Why make this change now?
Our customers increasingly rely on us across multiple product categories, markets, and services. A single corporate brand makes it easier to leverage the full strength of our organization to serve them. By bringing our businesses together under one name, we can invest more effectively in products, digital tools, technical expertise, and customer support – creating a better experience today while accelerating innovation for the future.
What benefits does this create for customers?
Customers gain access to one of the industry’s most comprehensive portfolios, supported by a unified organization focused on innovation, technical expertise, and service. This transition also enables continued investment in the resources, technologies, and capabilities that help customers design, build, and maintain the critical systems their projects depend on.
What does this mean for the brands and products I use today?
The products, quality standards, and technical expertise you rely on remain unchanged. As a unified organization, Reliable Safety & Flow Corporation will continue investing in new product development, enhanced customer experiences, and expanded technical capabilities. Product brand updates will be looked at from a customer-first approach.
What does this mean for investors and business partners?
A unified corporate identity better reflects the scale, capabilities, and growth potential of the organization. It strengthens our ability to communicate a clear strategy, leverage our combined portfolio, and continue investing in innovation, operational excellence, and long-term value creation.
What should customers expect during the transition?
Customers will begin seeing the Reliable Safety & Flow Corporation name and visual identity across websites, communications, facilities, trade shows, and other customer touchpoints. While our look is changing, our commitment to customer success remains the same. You can expect the same trusted teams, products, and technical support you’ve come to rely on, backed by our corporate value of We Own Customer Success and our continued investment in delivering an even better customer experience.
What is new?
You will start to see the new corporate name, visual identity and market-facing brand presence. While receiving the same great product, technical and customer suppoer. Our commitment to your success remains our focus.
Do I need to do anything when the new brand launches?
No. It’s business as usual. Our team members will continue working with you throughout the transition, and if you ever have questions, we’re here to help
When do the legacy corporate websites go away?
Not for a while. Both, www.reliablesprinkler.com and www.asc-es.com, stay live through the full migration to a new, combined site.
Where do I get the new brand assets if I need them?
If you’re a rep partner, association, customer, or other business partner, our team will proactively work with you to update your websites, membership information, marketing materials, and other brand references as needed. If you need logos, brand assets, or have questions at any time, simply reach out to your existing contact, and we’ll make sure you have everything you need.
Who do I call if something I’m used to stops working?
Start with your existing sales or customer support contact – they remain your primary point of contact. If you’re unsure who to reach, contact us through the information provided on our website and we’ll make sure you get to the right team.
Stay connected
Can’t find what you’re looking for?
Contact us though the Stay Connected form and we’ll route you to the right person — your sales specialist, your Rep Partner, customer service, or someone who can answer a specific question about the transition.